Identity: We created an identity for the Association of Supply Chain Professionals, India. The logo is a link between two organisations or humans who work independently and yet depend on each other for co-existence by joining hands and working towards the growth of the economy.
Conference brochure: The brochure is meant to be classy and elite. It signifies the presence of an inter-link and the relation to the brand ASCP. The focus was to organise the information in a manner that is simple to understand and decipher.